Havas Group acquires Langoor

Havas Group today announced the acquisition of an independent digital agency – Langoor. A full-service digital agency led and driven by creative technologists, Langoor was founded in 2010, and is now present across India, the Middle East and Australia. Its … Continue reading Havas Group acquires Langoor

Taboola and Outbrain merge, to take on Facebook and Google

Digital advertising platforms Taboola and Outbrain, essentially rivals, announced that they have entered into an agreement to merge, subject to customary closing conditions. Both the companies’ boards of directors have approved the transaction. The combined company will provide enhanced advertising … Continue reading Taboola and Outbrain merge, to take on Facebook and Google

Culture Machine restructures into two focussed businesses – CM Studios and Lightstream

Rainshine Entertainment that creates diverse and iconic content for Indian and global audiences, announces the strategic expansion and restructuring of Culture Machine, a digital media company under its umbrella. Evolving and adapting itself to the new market of 2020, Culture … Continue reading Culture Machine restructures into two focussed businesses – CM Studios and Lightstream

IPG Launches Kinesso, a Marketing Intelligence Engine Powered by Acxiom®

New MarTech Company Offers Clients Highly Accountable Data-driven Products for Precision Marketing New York, Oct. 07, 2019 (GLOBE NEWSWIRE) —  Interpublic Group (NYSE: IPG) announced today the formation of Kinesso, a new company focused on creating applications that help marketers amplify the impact … Continue reading IPG Launches Kinesso, a Marketing Intelligence Engine Powered by Acxiom®